So Magento Go is shutting down, so if you are using their services, the last day that your online store will be working will be February 1, 2015.
Pretty crappy if you’ve been using their services to power your ecommerce store… but I suppose they’ve made a decision to focus on their higher end services such as their Enterprise & Community Editions.
So what do you do?
I think there are 2 main factors to consider if you want to keep running your business:
1) Magento Go Migration – how is it done?
2) Which ecommerce builder should you consider using / migrating to?
1) Magento Go Migration – How Is It Done?
Migration can be very smooth, or it can be a royal pain in the butt.
Anytime when you try to transition from a website to another, there will inevitably be hiccups. All the features that you’ve been using while at Magneto Go. Any customizations you’ve made. How will all these be transferred to another ecommerce platform in the least painful way?
Here’s some good news and some bad news.
Good News – There are other very capable ecommerce builders available that you can continue to use to power your business (more below). They also have importing functions that can help you move your precious data from Magento.
Bad News – All online store builders have different features / tools. So what you had with Magento Go may or may not be available with these ecommerce platforms. Also, the migration process may not be as easy as a flick of a switch.
So I have a confession to make. I’ve never used Magento Go before, so I’m not entirely clear on how challenging (or easy) it is to migrate data away from Magento.
But before you pump your fist in the air in anger, here are a few tips and suggestions that I have to offer after doing some research online….. keep reading.
2) Which Ecommerce Builder Should You Consider Using / Migrating To?
Magento Go did recommend their users to check out BigCommerce, which is a really good ecommerce builder (or else why would they recommend it, right?)
BigCommerce has also put up this dedicated page to explain why you should move your store to them.
It looks like BigCommerce is offering free migration and some sort of exclusive offer of up to $900 in free and discounted services.
I’m not entirely what these services are, but it’s definitely worth signing up and checking out what they have to say.
Before you commit to BigCommerce, you should also checkout Shopify, another premium ecommerce online store builder.
Shopify has also launched a special offer to Magento Go users, offering:
- 10% discount on all plans
- Free Magento Go migration services
- Free 1 hour call with a Shopify Ecommerce Guru
- 14-day free trial
So at least Shopify is a bit more transparent / detailed about what they are offering you. With BigCommerce, as mentioned, they only offered up to $900 in free and discounted services.
I think the free 1 hour call with a Shopify expert is quite interesting and can get you up to speed on the learning curve on how to best use their tools, especially when you have been using Magento’s tools previously. So if you have any questions about how you can adopt some of Shopify’s tools to give you similar results as what you had with Magento, this is your perfect opportunity to do so!
Further, there is a Magento Importer app that you can use (it’s free in Shopify’s app store) to migrate all your data. But then again, why do it yourself if Shopify’s team will do it for you for free!
BigCommerce vs Shopify
Shopify and BigCommerce are competing head to head in the online store battle. Both have their own pros and cons.
Here is a high level overview of what I think:
1) Themes / Designs – Winner – Shopify
2) ECommerce Tools – Tie (pretty even, and it really depends on what specific tools you need)
3) Support – Winner – Shopify
4) Experts – Winner – Shopify
5) Apps – Tie (again pretty even, and depends on what you need)
6) Credibility – Both are strong. But Shopify has more paying customers at the moment
CONCLUSION – MAGENTO GO MIGRATION
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