Discover the 5 Best AI Logo Generators in 2025: For Effective Site Branding

• Why it’s great: Wix’s AI chatbot and customization options make this a versatile tool for small businesses
• Wix’s pricing: To purchase your logo, costs start from a one-off payment of $49, which includes full commerical usage rights and high-res logo files

My Experience With Wix’s AI Logo Generator

I’ve put Wix at the top of my best AI logo makers list because of its unique AI chatbot feature, which asks you for details about your ideal logo. To create a logo, the chatbot asked me three key questions about:

1. The name of my business
2. What my business does
3. What my business tagline is

After I filled in the chatbot’s AI prompts (this only took a few minutes), Wix provided me with a long list of potential logo designs to choose from. I loved how it also suggested different logo color palettes based on my business’ branding, and that I could adjust my brand name and tagline if needed.

Once happy with my logo choice, I clicked on the “Customize Your Logo” button to adjust my design. There were a variety of ways to change how it looked, which included tweaking the color palette and adding additional text, shapes, symbols, or images.

With my logo complete, I could buy a standalone logo from $49 (a one-off payment), or purchase my logo alongside a website builder plan if I wanted to create a website to match. Pricing for the logo and website began from $9.59 per month (billed annually) and came with other features like Wix’s AI website builder.

Though Wix lets you download your logo for free, this is only a sample logo that’s poor quality. I wouldn’t recommend adding it to your homepage design when building a website. 

Pros & Cons

Not sure if Wix’s logo generator is right for you? Weigh up the pros and cons below:

You can also build a website with Wix!

Want to create a memorable online presence? Using Wix’s AI website builder, you can create a professional website that best reflects your business’s branding, needs, and goals.

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• Why it’s great: Fiverr’s AI-generated logos are based on the work of Fiverr freelancers, so expect high-quality designs in different styles
• Fiverr pricing: To purchase your logo, costs start from $30 (one-off payment)

My Experience With Fiverr’s AI Logo Generator

Fiverr has one of the best AI logo generators around due to its designs, which are inspired by creative works from Fiverr’s freelance designers. Because of this, I felt confident that I could generate a professional logo to wow target audiences with.

To generate my designs, Fiverr asked for these six important details:

1. My business name
2. My slogan
3. My industry (I could choose up to three)
4. Design elements I’d like in my logo (e.g. flowers, stars, cats, etc)
5. The style of logo I’d like (e.g. minimalist, vintage, etc)
6. My brand’s personality (e.g. accessible or premium, classic or modern, etc)

With these questions filled in, I clicked the “Make My Logo” button and received a list of logo designs in seconds. Though Fiverr didn’t create as many logo options as Wix did, I liked that each option highlighted the Fiverr artist who had inspired it.

Be aware that the quality of the designs do vary, so you may need to play around with the prompts until you find the right logo for your business. Some looked more sophisticated than others, while a few designs felt quite bland in comparison.

I could also click on a generated logo to preview it in another tab, or tap the “Customize This Design” button to tweak it myself. I had access to some great design features from the editor, like an “Auto-align” option to keep my logo centered, different layout variations, and the ability to change my logo’s shape.

With Fiverr, you can’t download your logo for free. One-off payments start from $30 and come with full commercial rights, high-quality PNG files, and a transparent background. If your business needs print-ready logos, it’s recommended to pay for the professional logo package costing $60, which is expensive.

Pros & Cons

You can use the table below to assess Fiverr’s pros and cons and make an informed decision:

• Why it’s great: Looka’s logo customization options are a highlight, coming with plenty of design options to choose from
• Looka pricing: To purchase your logo, one-off payments start from $20

My Experience With Looka’s AI Logo Generator

Looka made the cut mainly because I enjoyed using its editor after picking my initial logo. There were numerous design options to choose from. However, I was slightly disappointed by the logos it had generated for me at first, since they didn’t feel 100% tailored to my needs.

As we’ve seen with the other best AI logo creators on this list, Looka will ask you a series of questions about your business first. This includes:

1. Your industry
2. Which logo designs you already like the look of (I had to select some from a list)
3. Colors to include based on their associated emotions (e.g. blue for trust, purple for royalty, etc)
4. Your company name (alongside an optional slogan)
5. Symbols to include (e.g. flowers, leaves, etc)

Next, Looka generated a list of logos in just a few seconds. Though the designs included the colors and symbols I’d identified during the onboarding process, some of the logo options didn’t align with the branding I had in mind. For example, though I wanted a sophisticated logo design for a florist, many of the generated options didn’t look elevated enough.

On the other hand, I was impressed by the design features available during the customization phase. Though you had standard features, like the ability to change the font and colors, there were also a few AI features to try out too. For example, Looka generated a color palette for me based on a single prompt, while its AI also suggested different symbols I could add to my design.

Looka’s pricing starts from $20 (a one-off payment) to buy your logo. Though this is less expensive than the other AI logo generators on this list, you’ll only receive a low-resolution copy of your logo. If you want a higher quality logo in multiple file formats, you’ll need to pay $65 instead.

Pros & Cons

To see if Looka’s logo generator is right for your business needs and budget, refer to the pros and cons table below:

• Why it’s great: Logo.com is a fitting choice for your business if you appreciate AI support as you create your design
• Logo.com pricing: To purchase your logo, Logo.com has a free plan! Its paid plans start from $5 per month (billed annually)

My Experience With Logo.com’s AI Logo Generator

For Logo.com’s onboarding process, I had to fill in a lot of key information about my business, which included:

1. My business name
2. My industry
3. A slogan
4. What kind of person I am (e.g. a business owner, a non-profit organiser, etc)
5. Keywords related to my brand

What I liked about this onboarding process was the AI support the entire way through. For example, when Logo.com’s AI asked me to enter in my slogan, it had AI-generated a few ideas for me. That way, if you ever get stuck, Logo.com can provide you with some useful pointers.

Similarly to Looka, I wasn’t 100% happy with all the designs Logo.com generated. Though a few were related to my brand and the onboarding information I’d filled in, some of them were quite far off in terms of the fonts and colors they featured.

That said, it was easy to adjust my brand keywords and regenerate the designs until I found one that hit the spot.

I found Logo.com’s editor hit and miss. It had many layout options to choose from, which were easy to customize. I could also change my logo’s fonts and color palette, or replace any iconography with something more fitting.

However, some of the design options didn’t feel advanced enough. Most of the logo icons to choose from had a clip art feel, making it tricky to add imagery that truly enhanced my logo.

With my final logo created, it was time to look at the pricing options. Unlike the other AI logo generators on this list, Logo.com has a free plan on which you can save and edit one logo and download four high-resolution logo files.

For advanced logo options, I recommend upgrading to the Pro plan or Pro Plus plan, both of which are billed annually. The Pro plan, at $5 per month, lets you download five logos, while the Pro Plus plan, at $12 per month, bumps that number up to 100 logos.

Pros & Cons

If you’re unsure if Logo.com is the AI logo generator for you, the following pros and cons table will give you a helping hand:

• Why it’s great: Brandmark’s no-fuss logo generator is useful if you want to create a new logo quickly
• Brandmark pricing: To purchase your logo, one-off payments start from $25

My Experience With Brandmark’s AI Logo Generator

The main thing I noticed about Brandmark was how easy it was to use. The onboarding experience took me a minute to complete, since it consisted of only three key stages:

1. Filling in my business name and slogan
2. Choosing brand keywords that reflected my business
3. Picking a color palette out of six different options

Brandmark AI generated a long list of logo designs. However, only the first few designs felt relevant to my business and featured imagery related to the brand keywords I picked during onboarding. The rest weren’t related to the information I’d entered at all, so I suggest selecting one of the first few designs on the list and tweaking it in the editor.

I wasn’t blown away by Brandmark’s editor. Unlike other AI logo generators like Wix and Looka, this editor was stripped-back to a limiting degree. There were only five different layout options to choose from, while I could only make simple edits like changing the symbol. But if you’re strapped for time and need to create a logo quickly, the editor’s simple interface will feel more like a blessing than a curse.

Price-wise, Brandmark has three payment options to choose from. Its cheapest option, at $25 (a one-off payment), comes with a PNG version of your logo. If you need more advanced options, like additional brand guidelines for your logo or business card designs, the pricier plans cost $65 and $175 – which may be quite expensive for small businesses.

Pros & Cons

Wondering if Brandmark if your best option? Use the pros and cons table below to decide:

Now that you’ve seen the best AI logo makers on the market, you’re probably trying to narrow down your choices and find the right tool for your business. To help, here are some key factors to consider as you make your final decision. 

• Your budget – How much are you willing to spend on your logo? You might need a free option if you’re cutting costs, or you might be happy to make a one-off or recurring payment if you need advanced logo options.
• Your expertise – Do you have any design experience? If you’re a complete newbie, look for an AI logo generator with a clear onboarding process and an editor that’s simple to understand.
• Customization options – Do you have a clear vision for the kind of design you want? Find a tool that comes with numerous design options. That way, you can make your business logo your own.
• Design quality – If you want potential customers to take your business seriously, your logo must impress. Find an AI logo generator that can help you create something that best represents your business online.

🤔 Curious about other ways that AI can help your business? Check out our guides to AI analytics and AI in ecommerce.

If you still haven’t decided what the best AI logo generator for your business is, I recommend choosing Wix. No other platform I’ve come across has an AI chatbot during the onboarding process, and I love the editor’s ease-of-use and variety of customization options.

Of course, the ultimate choice you make needs to benefit your business. If an AI logo generator doesn’t reflect your budget, experience level, and design tastes, look into another option instead.

Interested in more AI tools?

Alongside its AI website builder, Wix has plenty of helpful AI tools for your business, from AI text and image generation to its AI chatbot.

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