Our Complete Bluehost vs iPage Comparison: All You Need To Know

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Headshot of Emma Ryan
Written By
natasha_willett
Reviewed By
Updated on February 21, 2023

If you’re comparing hosting providers, we can confidently say there’s a clear winner: Bluehost. Not only is Bluehost the best all-around hosting provider – scoring 4.8 out of 5 overall in our recent research – but it beats iPage in almost every category.

Bluehost’s plans are affordable and rich in powerful features, and it’s the top provider for WordPress, VPS, and dedicated hosting.

iPage, on the other hand, scores an overall rating of 3.8 out of 5. It keeps things simple by only offering shared and WordPress hosting plans, but this does limit you if your website needs to grow in size.

Choosing the right web host is a tough decision, but if you’ve narrowed it down to Bluehost vs iPage, then you’re already off to a great start – and this is where we come in.

We’ve spent hours putting all of the top web hosts through our hands-on research process, so we know the strengths and weaknesses of these providers inside and out.

We can’t fairly compare two hosting providers – in this case, Bluehost and iPage – without having the data to back it up.

To calculate our current ratings, we focused on the following categories that we know are important to users:

  • Types of hosting
  • Pricing
  • Performance
  • Features
  • Help and support
  • Market analysis

Every provider we analyzed has earned a score out of five in each of these categories. These providers also receive an overall score, again out of five, which equates to the average of all of its category scores.

To learn more about our research process, you can check out our full explanation here!

Now, let’s take a closer look at Bluehost and iPage to find out which one is the best fit for you…

Take a look below for a quick overview of how each hosting provider performs:

0 of 0
Overall rating
Starting from
Storage space
Uptime guarantee
bluehost logo
ipage logo

Bluehost

iPage

4.5
3.8

$3.99

$1.99

10 – 3,000GB NVMe SSD

Unlimited

99.99%

99.94%

Visit Bluehost Visit iPage
The Winner

Bluehost is easier to use…

Not only is Bluehost’s onboarding process super simple, but it uses the reliable and familiar cPanel dashboard to manage your website. And, if you’re looking at WordPress hosting, Bluehost can’t be beat – it’s even recommended by WordPress!

Getting Started

Both Bluehost and iPage have quick, easy sign up processes. All you have to do is select your plan, choose a domain name (or enter one that you already own), and enter your information.

Just be sure to keep your eyes peeled at checkout, because both Bluehost and iPage will fill your cart with additional purchases that you don’t actually need to buy.

iPage checkout screen featuring hosting plan details and list of products ready to buy
iPage adds website backups and SiteLock security to your cart at checkout.

These are all useful tools that you may actually want – SiteLock security provides additional protection from hackers, while backups will help keep your website’s content safe – but they’re not required, so it can be a little frustrating to see them automatically added to your basket.

Unselecting these additional costs is easy, it’s just a matter of remembering to do so!

Choosing a Domain Name

As we mentioned earlier, the first step in each host’s sign up process is choosing a domain name.

Search bar on iPage to choose a domain name
Choosing a domain with iPage.
2 search bars on Bluehost to create a new domain name or input your existing domain
Choosing a domain with Bluehost.

We really like that both hosts let you register domain names without the help of a third party domain registrar. This is really convenient, because it means that you can purchase and manage domains through the same dashboard where you’ll manage your website.

Managing Your Site

Once you’re all signed up, you can log into the dashboard, where you’ll be managing your website’s hosting. Bluehost and iPage use different management software, so their dashboards aren’t the same:

  • Bluehost uses the cPanel control panel, which is widely used and very reliable
  • iPage uses the vDeck control panel, which is more bespoke to iPage sites, but a little less modern than cPanel

Bluehost’s cPanel dashboard has a really clean layout, with a navigation menu on the left side:

Bluehost's control panel dashboard featuring icons to navigate to backend website functions
Bluehost’s control panel is easy to navigate.

From here, you can manage everything from storage space to domain names in just a few clicks.

In the “Home” tab of the navigation menu, you’ll also find a checklist to help you set up your account:

Checklist of 5 recommend steps to set up your site with Bluehost
Bluehost comes with lots of guidance for beginners.

iPage’s vDeck control panel also features a really simple grid layout, which makes it easy to find the different tools you’ll need. It’s categorized into different sections – one for website management, one for email, etc. – to help you stay organized.

Hosting a WordPress Site?

While both Bluehost and iPage are easy to use, Bluehost is the clear winner when it comes to hosting WordPress websites in particular – in our new research, Bluehost scores 4.6 out of 5 overall for WordPress hosting.

This high score is largely because Bluehost is officially recommended by WordPress itself, and it automatically installs the WordPress software as soon as you activate your account. Plus, managing your WordPress site from the cPanel dashboard is really easy!

Bluehost dashboard featuring WordPress site management tools
Bluehost is a great WordPress hosting provider.

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The Winner

Bluehost is a better all-around hosting provider…

Bluehost offers plans and powerful features, such as a free domain and free SSL certificate, across all major hosting types. In fact, it’s the best hosting provider for WordPress, VPS, and dedicated hosting!

Types of Hosting

There are a few different types of web hosting, ranging from shared (the cheapest and least advanced) to dedicated (the priciest and most advanced). We tested providers on the types of hosting offered, and Bluehost comes top of the pack with a score of 4.7 out of 5. iPage, on the other hand, scores a low 1.7 out of 5. Let’s take a closer look!

Hosting Type Bluehost iPage
Shared Hosting
WordPress Shared Hosting X
WordPress Managed Hosting
VPS Hosting X
Dedicated Hosting X

As you can see, Bluehost covers everything, from shared hosting to dedicated hosting. In fact, it ranked as the number one hosting provider in our VPS, WordPress, and dedicated hosting research – we’ll take a closer look at why it scored so well for these hosting types in the rest of the article.

iPage, however, only offers shared hosting and WordPress hosting. Very few options and little room to scale if your website needs extra power or storage!

  • Shared hosting means your website is hosted on the same server as other sites, and you share resources like storage and bandwidth.
  • WordPress hosting is shared hosting, specifically optimized for WordPress websites.
  • Cloud hosting is similar to shared hosting, but resources are shared between a network of connected servers, rather than just one. Cloud hosting is very reliable, because the burden of uptime is shared between servers.
  • VPS hosting stands for virtual private server hosting, and it’s basically a shared server that mimics the environment of a dedicated server. This means more resources will be allocated to your site, but you won’t be paying the price of a real dedicated server.
  • Dedicated hosting is the real version of what VPS hosting is mimicking. With dedicated hosting, you get an entire server to yourself – all of its resources are dedicated to your website.

Included Features

When comparing the two hosting providers, Bluehost beats iPage every time for features. Our top provider scores an overall rating of 4.2 out of 5 for features, whereas iPage averages out at 3.7 out of 5 for features.

It goes without saying that Bluehost and iPage have you covered as far as the basics go. Both providers include a free domain for your first year, and free SSL certificates on all of their plans.

But, beyond the basics, each host goes the extra mile in a different way, so it’s really a case of which additional features you value the most.

Let’s break it down!

For shared hosting, iPage has one plan, whereas Bluehost offers four plans. However, it’s a close race for this hosting type, with Bluehost scoring 3.3 out of 5 for features, and iPage scoring 3.2 out of 5. That’s because iPage’s single plan packs a real punch! It comes with unlimited storage and unlimited websites – which is really impressive considering Bluehost doesn’t offer unlimited websites until its second plan, and the highest plan only provides 100GB of storage.

However, Bluehost is miles ahead when it comes to WordPress hosting, scoring 4.4 out of 5 for its features. Bluehost has the seal of approval from WordPress itself, and offers advanced security and faster performance.

iPage – despite only having shared and WordPress hosting plans – falls short with a rating of 2.6 out of 5 for its WordPress features. Its WordPress plans aren’t anything special, with basic support guaranteed and automatic WordPress updates included.

iPage is also let down by its lack of VPS or dedicated hosting plans. Bluehost obviously has better features for these hosting types, scoring 3.8 out of 5 for its VPS features, and 4.4 out of 5 for its dedicated hosting features. These plans come with advanced tools and power to help you manage a growing site.

Additional Tools

Both Bluehost and iPage include basic SSL security on their hosting plans. But if you want to go the extra mile in terms of security, they also have some additional tools.

You’ll find tons of options by browsing the “Marketplace” tab of your Bluehost dashboard:

Bluehost's marketplace featuring catalog of additional products
Bluehost offers plenty of useful additional products.

We would also say that SiteLock security is one of the best tools in the marketplace. You can purchase it for $5.99 per month to get automatic monitoring against hackers and malware.

iPage also offers SiteLock, with basic and advanced security plans ranging from $3.99 to $24.99 per month.

More Information

The Winner

Bluehost is better value for money…

Bluehost might not have the cheapest introductory offers, but its plans are incredibly affordable. Plus, it’s worth the little extra cash if it means you can enjoy Bluehost’s powerful features.

It’s not unusual for hosting providers to offer monthly, 1-year, and 3-year terms, with the price getting cheaper the longer you commit. For a fair comparison of Bluehost and iPage, we’ll be discussing the 12-month plans only.

If you’re looking at these two hosting providers and your primary care is value for money, then Bluehost is your best bet. It scores a mighty 4.7 out of 5 in our value for money testing, while iPage’s score of 1.9 out of 5 is incredibly weak, as a result of its lack of plans and hosting types.

See below for the 12-month introductory prices for both web hosts:

Hosting Type Bluehost iPage
Shared Hosting $2.95/mo $2.99/mo
Managed WordPress Hosting $24.95/mo $3.75/mo
VPS Hosting $24.99/mo X
Dedicated Hosting $99.99/mo X

Introductory prices are discounts that apply for the first term of your hosting plan, which lasts from one to three years depending on how long you want to sign up for in advance. However, it’s good to be aware of renewal rates before you get locked in to a contract since that’s what you’ll be paying after the initial introductory price.

For example, Bluehost’s cheapest shared hosting plan starts at $2.95 per month, but will renew at $10.99 per month after the first year – quite the leap!

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The Winner

Bluehost is a more reliable host…

Though Bluehost’s uptime performance left us wanting, your site’s overall performance and security is in good hands with this hosting provider. We especially love Bluehost’s automated backup service, since it leaves you with one less thing to worry about!

Uptime

Bluehost guarantees an uptime of 99.98% as opposed to iPage’s advertised 99.9%. When it comes to uptime, every little bit matters – a difference of just 00.01% means over an hour more downtime each year.

However, in our performance tests, things look a little different. Bluehost performed poorly for both site speed and uptime, while iPage was one of the best hosting providers for site speed!

Obviously no host can guarantee 100% uptime, but you want to get as close to that number as possible and avoid any downtime.

Backups

Bluehost offers automated backups on select plans, though it’s unavailable on its cheapest plans. Powered by CodeGuard, Bluehost keeps a record of your site’s content and data in case you need to restore it to a previous version.

Alternatively, iPage’s backup option is very manual which could be a real drawback if you don’t want to handle this yourself. You have to create a zip archive of your website’s files, then download it to your personal computer, or you can pay $2.58 per month (billed annually) for iPage’s automated Backup & Restore tool.

More Information

The Winner

Bluehost makes it easy to migrate websites and domains…

Bluehost offers free services to migrate both your websites and domains, which is great for anyone less tech-savvy! Unfortunately, with iPage, you’re pretty much on your own. iPage doesn’t provide any in-house service, meaning you’ll have to carry out the migration manually.

If you already have a website, and are thinking of switching it to either Bluehost or iPage, this section is for you.

Migrating Websites

Most WordPress websites are eligible for Bluehost’s free migration service after creating a Bluehost account.

There are some exceptions to this, like if your site runs on a very old version of WordPress. But for the most part, up-to-date websites with reasonable file sizes will pass the compatibility check.

If your site doesn’t pass the compatibility check, then you’ll have two options:

  • Use Bluehost’s paid transfer service for $149.99
  • Manually migrate your site, which is more time-consuming and less beginner-friendly, but definitely doable

Unlike Bluehost, iPage doesn’t offer a website transfer service, so you’ll have to do it manually. Like we said earlier, this isn’t too hard, but you’ll need to set aside some time to do it right!

The process involves downloading your website’s files onto your computer, and then uploading them to your new iPage account.

Migrating Domains

Bluehost will let you transfer domains with the following extensions: com, net, org, us, co, info, and biz.

You’ll just have to initiate the transfer from your Bluehost dashboard!

However, migrating domains with iPage is manual. You have to unlock your domain (this is done through your old registrar) before you can initiate the transfer. Then you can initiate the transfer through your iPage dashboard, which is actually a really quick process.

In the “domains” section of your iPage dashboard, you’ll see an “import domain” button in the upper right corner. Click that, and then select “transfer registrar here.” You’ll then get an email with an authorization code that you’ll need to complete the transfer.

Once you’re done, your domain will be transferred to iPage within five days!

More Information

The Winner

Bluehost has better help and support…

Bluehost offers a greater variety of support, from 24/7 live chat to email tickets. Not all customers will want to talk to someone over the phone, for example, so it’s great that Bluehost caters to all preferences.

Of the two hosting providers, Bluehost provides better help and support overall, scoring 3.5 out of 5 in the category. It offers 24/7 live chat, 24/7 phone support, email tickets, and a searchable knowledge base.

iPage, on the other hand, scores 2.5 out of 5 for its help and support services. Not an ideal result if you’re looking for a reliable and supportive hosting provider! Customers can contact the iPage team via 24/7 live chat, or search for an answer themselves in iPage’s Knowledge Base.

It’s really great that both of these providers are available to help you 24/7, but having multiple channels for users to contact you is important. Some people prefer to speak over the phone, while others could want quick guidance via live chat – that’s why Bluehost’s variety of support is so impressive.

At this point, you’ve done the reading and have seen how Bluehost and iPage compare in the most important categories. We’ve studied the similarities and differences in ease of use, pricing, features, and more.

That’s why we can say with confidence that Bluehost is a better hosting provider than iPage, scoring 4.8 out of 5 overall.However, better overall doesn’t always mean better for you. Bluehost and iPage are both top-quality web hosts that excel in different areas.

Who Should Use Bluehost?

  • Anyone hosting a WordPress website
  • Anyone wanting to save time
  • Anyone wanting to switch an existing website to a new host

Who Should Use iPage?

  • Anyone wanting a simple hosting provider and plan
  • Anyone looking for a cheap introductory price
  • Anyone interested in short-term growth

Written By

Headshot of Emma Ryan

Emma is Deputy Editor of MVF’s B2B brands, specializing in website builders, ecommerce, marketing, and vibe coding. Emma combines her wealth of knowledge and years of hands-on testing with a passion for helping small businesses and website owners navigate the highs and lows of being online. Her work has been featured in Newsweek, Digiday, TechRound, and Industry Today.

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Reviewed By

natasha_willett

Natasha brings her expert credentials – a BSc, Ma, and MMRS – to Website Builder Expert. Natasha has qualifications in Advanced Statistical Analysis, MRS certificate in Market Research, Brand, Finding the Story in the Data, and Big Data: Measuring and Predicting Human Behaviour. These have allowed her to carefully analyze over 64 providers across website builders, ecommerce web builders, and hosting.

Natasha began building websites when studying sports science, originally using Weebly to create websites to help students learn in a more interactive way. During her first week at Website Builder Expert, she realized that website builders would become important in giving business owners full control over their websites. She began creating a rigorous methodology of research that centered around testing providers and products against a large set of mixed criteria turned into quantitative findings, comparing value for money, design, ease of use, and more. All to provide the most honest and objective insights rather than just looking at their claimed features.

In five years at Website Builder Expert, Natasha has attended multiple expos in her field, including ESOMAR, MRS, eCommerce Expo, Ad World, Digital Customer Engagement Summit, and IMRG, just to name a few. Natasha has also worked alongside website builders directly to share her research with them, so that they might improve their products for users.

She’s clocked an impressive 9,600 hours of product research and testing, pulling data from multiple sources and providing the Website Builder Expert team with the scores and product details they need to give you the best recommendations to succeed online.

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