15 of the Best Shopify Store Examples

Manitobah Mukluks is one of the best Shopify stores in terms of the products’ presentation. The homepage features a full width image that focuses on footwear, while utilizing three punchy adjectives to implore its browsers to head to the ‘moccasins’ section of the store.

Once there, the company’s colorful wares ‘pop’ against a plain white background; drawing the visitor’s focus to the products.

Manitobah Mukluks is one of the best Shopify sites for directing visitors to its product listing pages. This type of vivid photography against a clean background shows the potential of showcasing your site’s products – and their prices – in an aesthetically pleasing, easy on the eye way.

From the moment you arrive on Give Me Tap!’s Shopify store, you’re uplifted with a wide video header – which shows the beneficiaries of GiveMeTap products celebrating – that makes you stop and shop. Then, each product page uses bullet points to describe the company’s products, and inform people of their social cause. Customers can browse different color options at a glance, while product mock-ups help turn browsers into buyers.

This is one of the best Shopify stores for showcasing the potential of customizable products.

BLK & Bold’s Shopify store plays on the abbreviated first word of their company name (black). Black headers and footers, images of branded packaging, and bold, outspoken font styles infuse the site with a slick, aesthetically-driven look and feel.

Allbirds is soaring in popularity with runners and athleisure fashionistas who value sustainable apparel. Established by two Kiwis – one based in renewables, the other an ex-soccer player – Allbirds draws inspiration from New Zealand’s sustainable merino wool. It’s also a great example of one of the most tactile Shopify example sites, particularly in the look and feel of its brand design, logo, and two-tone color scheme.

Gymshark’s product’s colors, models, and photography practically screams ‘healthy’, and it’s an excellent example of how one person – with little more than passion, a garage, and a Shopify store – can make it big.

We’d advise apparel companies to include the ‘Quick Add’ feature in their own Shopify store, as this saves busy customers time and disappointment when viewing the sizes at a glance.

Ruggable’s Shopify store aims to inform customers of its USPs – namely, machine-washable rugs. With approximately 85,000 unique visitors each month, it’s no doubt an idea that many wish they’d thought of first! Ruggable’s FAQ page, demo video, and various product-filtering methods make it one of the most user-friendly Shopify store examples we found.

We’d advise apparel companies to include the ‘Quick Add’ feature in their own Shopify store, as this saves busy customers time and disappointment when viewing the sizes at a glance.

Flourist’s Instagram feed and recipes section reflect its commitment to freshness and quality, while pics of mouth-watering treats catch the eye. Each carefully-presented example of honest food – made with Flourist’s fully traceable grains – encourages engagement.

New (and existing) entrepreneurs can learn from Flourist’s Shopify store’s integration of its Instagram feed.

Bailly was created by two friends, with the aim of bringing more sweet-smelling cruelty-free and vegan perfumes to the market. Spurred on by the values of girl power – strength, empowerment, and independence – this is one of the best Shopify store examples where a company has really connected with its target audience (young women).

We’d recommend using its pop-up discounts, customer-friendly color scheme (those sorbet colors are a delight!), and podcast recordings to build your own loyal customer base.

Bebemoss has adopted a child-like color scheme and simplistic illustrations to emphasize the softness of its products. Also, Bebemoss’ potential customers (mostly moms) will be drawn to the DIY crochet kits, which are offered in a dedicated section of the site. This heart-warming Shopify store is bound to connect emotionally with customers; particularly due to its named products, such as “Azalea the Mermaid”.

We think that offering customers the ability to crochet their own deer or elephant is a wise commercial move – what about you?

Suta’s range of sarees – first envisioned by sisters Sujata and Taniya – was inspired by their experiences of shopping in India. Including a special “Sarees under RS 2100” section allows a greater span of customers to try the company’s beautiful wares, while images and videos of models wearing colorful sarees reflect Suta’s vibrant Indian heritage.

One of many wonderful Shopify example sites, we were wowed by Suta’s “Featured In” section, which showcases recent press coverage, and shouts about where the brand name has been featured recently.

BioLite’s functional-looking Shopify store balances products and information perfectly. BioLite’s extensive product catalogue – which features line drawings on the drop down menu – helps customers navigate its wares, while its company timeline is an inspired way of enlivening an ‘about us’ page. But our favourite feature has to be the ‘Compare’ table, which allows you to compare and contrast different products with ease.

Kirrin Finch sells inclusive menswear-inspired apparel for women, through its excellent Shopify store. Identifying a need for tomboy styling, Kirrin Finch lives its brand, with relaxed-looking models and a ‘We care about size inclusivity’ announcement. By encouraging applications to become its community ambassadors (or ‘Dapper Scouts’), Kirrin Finch is one of the best Shopify website examples of how inclusivity can be achieved through ecommerce.

Mom Kirsten Quigley couldn’t believe how much packaging built up in the home. Her Shopify store Lunch Skins – a kind of sustainable, multiple-use shrink wrap for foodstuffs, which emerged from this realization – showcases the product’s fun designs, and offers money-saving bundles for families on a budget. Lunch Skin’s Shopify store’s visitors can easily adjust the text colour, contrast, and even choose an ADHD-friendly profile.

As Shopify website examples go, Lunch Skins’ Accessibility Adjustments are pretty awesome; not only do they allow more people to experience the site, but also – by making their users feel included – motivate them to become loyal customers!

Ever bought a product, only to lose the software or instructions? MakerGear’s 3D printer Shopify store offers free replacement downloads. Also, by offering its Shopify store’s visitors the ability to subscribe to its newsletter – and share its products via email or on social media – MakerGear has built a comprehensive, multi-channel ecosystem of customers.

SmartyPits’s Shopify store sells safe, aluminum-free deodorants, free from nasties. Repeating keywords like “aluminum-free” drives the company’s goals of health and environmentally-consciousness, while also serving as a neat little SEO trick!