Shopify Introduces New AI-Generated Product Descriptions

• Shopify Magic, a new AI-generation tool for its merchants, is available now. 
• It can only currently auto-generate product descriptions, but more capabilities are to be rolled out soon according to Shopify.

Shopify has introduced a new AI generation tool called Shopify Magic. The company claims its users will save precious time by allowing Shopify Magic to write product descriptions using artificial intelligence.

According to Shopify, users will simply just have to list a few details about the product and Shopify Magic will do the rest, auto-generating a professional description in the admin section of a merchant’s Shopify store. Users are also able to give a list of keywords that they want to rank for across search engines and Shopify Magic will write a description based on that.

In addition to time-saving, Shopify Magic can allegedly also help in creating a consistent tone across many products in a Shopify store. Users will also be able to access Shopify Magic from the Shopify Mobile app, adding an extra layer of convenience to the new tool.

Currently, Shopify Magic can only generate text across its core supported languages, which are:

• English
• German
• Spanish
• French
• Italian
• Japanese
• Portuguese (Brazilian)
• Chinese (Simplified)

Rise of AI

Shopify isn’t the only website builder to recently get in on AI integration. We reported back in March that Wix has introduced an AI text generator for its editor, and GoDaddy built an AI-prompt library for its users just a month ago.

The AI train seems to show no sign of slowing down, and many web builders are keen to strike while the iron’s hot. According to IBM Global AI Adoption Index 2022, 35% of companies are using AI in some form and a further 42% are exploring it for future implementation.

Shopify confirmed in the Shopify Magic rollout that “over the coming year, we’ll be enhancing even more Shopify tools with Shopify Magic.”, meaning website builders can expect to hear more of this type of news in the future. Find out more:

Want to know which website builders have integrated AI the best? Read our new 5 Best AI Website Builders list.

Written By

Samuel Jagger

Hi, I’m Sam:

Samuel Jagger is a Senior Writer at Website Builder Expert, specializing in AI integration and web design theory. He has created editorial content for the publication since 2022 and has covered topics ranging from website design, ecommerce, digital marketing, and more. He’s written articles for apps like UXPin on web design in the modern age, as well as answered over 100 user comments on the site. Sam has also created his own websites, such as this Strikingly demo you can view here. He also writes and stars in the official WBE TikToks, sharing helpful website tips and commenting on the latest in website design news.

Previously, Samuel worked as a Freelance Blog Writer for The MIZU Hub and as a Digital Content Creator for Europa Music Management, working with musical artists like Purple Disco Machine, David Penn, and Monolink. Samuel has a Master of Arts in Creative Writing and a Bachelor of Arts in Film Practices from Newcastle University, where he graduated with honors and distinction.

Samuel is passionate about writing, visual media, and the creative arts. He is always looking for new avenues to funnel his creativity and align his skills with projects that interest him. You can find him and keep up to date with what he’s up to on his LinkedIn.

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