BigCommerce Pricing Review
4.5 out of 5 stars
Whichever BigCommerce plan you choose, you’ll be able to build a powerful ecommerce store. Even BigCommerce’s cheapest plan includes unlimited products and unlimited bandwidth.
And better still, BigCommerce won’t charge any transaction fees!
Last Updated on November 2, 2020
BigCommerce’s pricing plans are pretty simple, but it can still be hard to pick one.
We’ll be exploring exactly how much BigCommerce costs, explaining each plan in detail, and revealing the extra costs you should be aware of. To start with, here’s a quick look at BigCommerce’s price plans…
BigCommerce Pricing Overview
- Standard plan: $29.95 per month
- Plus plan: $79.95 per month
- Pro plan: $299.95 per month
BigCommerce has three price plans ranging from $29.95 to $299.95 per month, plus an extra custom-priced Enterprise plan. BigCommerce has a 15-day free trial so you can try it totally risk-free.
In testing, BigCommerce scored four out of five stars for its value for money. It has tons of built-in features, meaning you don’t have to splash out on apps in order to grow your store. And that 15-day free trial is longer than the trial offered by rival Shopify.
BigCommerce lost a star because it’s one of the slightly more expensive options out there. That said, its cheapest plan is only 95 cents more per month than the Shopify equivalent!
Check out BigCommerce’s scores below, then keep reading for more details on the platform’s pricing.
BigCommerce has four plans in total, although the fourth is a custom-priced plan. The three main BigCommerce pricing plans range from $29.95 to $299.95 per month. You can save up to 10% when you choose an annual plan instead.
BigCommerce Pricing Plans
|Monthly price||Annual price/month|
These are the monthly and annual prices for each of BigCommerce’s plans. On BigCommerce’s own website you’ll see the monthly prices. You also have the option of choosing an annual plan, which can save you money in the long run. We’ll explore how much you can save with an annual plan in the next section.
We use BigCommerce’s monthly plans throughout this review because that’s how most businesses usually prefer to start out.
The $29.95 per month Standard plan is best for new online stores that are just getting started. It includes a great range of features, such as real time shipping quotes, a mobile app, and 0% transaction fees. You can also sell an unlimited number of products, and sell across multiple channels.
For ambitious online store owners, we recommend the $79.95 per month Plus plan. Why? Well, the main draw of this plan is that it comes with abandoned cart recovery. You can also build a customer loyalty program, and save customer carts to their accounts in case they switch devices.
As you’d expect, the Enterprise plan unlocks more advanced features. For $299.95 per month, you get access to Google customer reviews, product filtering tools, and a custom SSL. This plan can support up to $400k in online sales per year.
BigCommerce Pricing Comparison: Monthly vs Annual Plans
As we mentioned earlier, you can save money by choosing an annual plan rather than a monthly one. Here’s a table that compares these prices, and shows how much you could save per month:
|Monthly price||Annual price/month|| Savings % |
|Standard||$29.95||$29.95|| 0% |
|Plus||$79.95||$71.95|| 10% |
|Pro||$299.95||$269.96|| 10% |
The Standard plan costs the same whether you choose an annual or monthly plan. However, you can save 10% on the Plus and Pro plans if you choose to sign up for a year. This is worth it if you have long-term plans for your store – we know the upfront cost can feel daunting, but you save money in the long run.
BigCommerce pricing may seem expensive, especially if you’re moving on from an all-rounder like Wix. But as you know, it’s not just about how much things cost – it’s also about what you get for your money.
We like the impressive features available on BigCommerce’s simplest plan.
No matter how much you pay, you’ll get:
- Unlimited products, file storage and bandwidth – sell as many products as you want, without worrying about your store exceeding its limits
- Real-time shipping quotes – offer the lowest shipping price possible to your customers
- Responsive website – looks great on both mobile and desktop
- Single-page checkout – ensure the checkout process is quick and smooth. The smoother it is, the more sales you make
- No transaction fees – keep all the money you make on sales
- 24/7 live customer support – expert help to answer any technical or business questions
Here are the key features you get with each BigCommerce pricing plan:
|Features||BigCommerce Standard||BigCommerce Plus|| BigCommerce Pro |
|Monthly Price||$29.95||$79.95|| $299.95 |
|No. of Products||Unlimited||Unlimited|| Unlimited |
|24/7 Support||✔️||✔️|| ✔️ |
|Coupons, Discounts And Gift Cards||✔️||✔️|| ✔️ |
|Blogging||✔️||✔️|| ✔️ |
|Free SSL||✔️||✔️|| ✔️ |
|Customer Segmentation||❌||✔️|| ✔️ |
|Abandoned Cart Saver||❌||✔️|| ✔️ |
|Google Customer Reviews||❌||❌|| ✔️ |
|Real-Time Shipping||✔️||✔️|| ✔️ |
|Product Filtering||❌||❌|| ✔️ |
Standard Plan: $29.95 per month
The Standard plan may be the cheapest, but it still comes with a generous amount of features packed in.
As with all BigCommerce plans, it gives you an unlimited amount of products, storage, bandwidth, and staff accounts – plus zero transaction fees!
On top of that, it lets you sell across multiple sales channels, including eBay, Amazon, Facebook, Instagram, and Pinterest. Other features include product ratings and reviews, discount and gift card creation, and real time shipping quotes.
Unexpected extra costs are the number one reason customers abandon orders, so being able to offer discounts and real-time shipping quotes are beneficial for your store’s conversion rates!
This plan can support up to $50k in online sales revenue per year, making it perfect for businesses that are starting out and looking to grow.
Is It Right For Me?
Best for: new online stores! If you just want the basics, the Standard plan will give you everything you want and more! You can earn up to $50k per year on this plan.
Plus Plan: $79.95 per month
The Plus plan is BigCommerce’s most popular price plan, and comes with an array of features designed to help you grow your online store.
It gives you everything from the Standard plan, plus some extra tools to help you increase customer conversions. These include:
- Customer groups – by building customer groups, you can reward frequent shoppers via loyalty programs
- Abandoned cart saver – use automated emails to win back customers who abandoned their carts at checkout
- Persistent cart – save customers’ shopping carts to their account, so that they can carry on shopping even if they switch devices
- Stored credit cards – help your customers checkout faster by allowing them to safely store their card details
It’s clear that this plan is for ecommerce businesses looking to improve customer experience and boost sales. The abandoned cart saver is the real star of the show – it’s even been found that sending abandoned cart emails can win back 15% of shoppers!
This plan can support up to $180k in online sales revenue per year, meaning you can aim high and achieve your growth goals.
Is It Right For Me?
Best for: growing online stores! If you want to give your sales a boost and improve your marketing tools, then the Plus plan is the ideal choice. This plan has a revenue cap of $180k per year.
Pro Plan: $299.95 per month
Priced at $299.95 per month and boasting an impressive range of features, the Pro plan is designed for big businesses with big budgets.
This plan takes everything from both the Standard and Plus plans, and piles on even more features with the focus on taking your business to the next level.
- Google customer reviews– a tool that lets you collect customer feedback and view product ratings
- Product filtering – help customers quickly find the products they’re looking for using filters such as size, color, or brand
- Custom SSL – if you’ve already bought an SSL elsewhere, you can transfer it to your BigCommerce store
These are useful features for further scaling an already established online store and refining your customer experience.
This plan can support up to $400k in online sales revenue per year, which is a big step up from the Plus plan – you’ll have plenty of room for scaling up your store.
Is It Right For Me?
Best for: established stores looking to continue scaling up. With sophisticated features, the Pro plan has the tools to do what it says on the tin – turn you into a selling pro! If you’re making up to $400k per year, the Pro plan is for you.
Find out more
Once you’ve picked your perfect plan, what’s next? Find out in our full guide on How to Build an Online Store for 9 easy steps!
Apart from BigCommerce’s three main price plans, there’s also the Enterprise plan. This is the most advanced plan available – it’s so advanced, in fact, that you have to contact BigCommerce directly to get a custom price.
This is the most powerful plan BigCommerce offers, so it’s no surprise that the Enterprise plan comes with the most features.
Of course, you get everything included on the other plans – such as 0% transaction fees and abandoned cart recovery – but you also unlock some spicy extras to give your store extra punching power.
On top of the usual features, you also get:
- Custom product filters – use custom product fields as filters in faceted search, which helps customers narrow down their options
- Price lists – display different prices to different customer groups, such as wholesale or retail pricing
- Unlimited API calls – you can send an unlimited number of requests to your server
If you don’t need these features, it’s likely you won’t need the Enterprise plan. If, however, you’ve been searching everywhere for these very features, then you’ve found your perfect solution!
You’ll also unlock additional service and support features – API support, express routing, priority support, and strategic account management will all be at your fingertips.
BigCommerce proudly states that its custom pricing is lower than both Magento and Shopify Plus, so if you’re seeking an enterprise solution, it’s worth checking out.
The Enterprise plan is for large online stores that need even more power. If you’re running an established business and driving your team towards success, then the Enterprise plan is definitely worth looking into.
Find out more
- Do you need an enterprise-level solution for your business? Read our review of the Best Enterprise Ecommerce Platforms to find out where BigCommerce ranks compared to its top competitors.
BigCommerce pricing is unique because you have to upgrade as you grow. When you hit a certain sales cap per year, BigCommerce will move you onto a more advanced plan.
Here’s the yearly sales limit for each plan:
- Standard – $50k. Good for smaller ecommerce stores.
- Plus – $180k. Good option for medium-sized stores or fast-growing stores.
- Pro – $400k; beyond this limit, you pay an extra $150 per month for each extra $200k in online sales, up to $1m. Great for thriving stores generating between $150k and $1m in revenue.
For example, say you’re on BigCommerce’s Standard plan, and your store is generating over $50k in revenue a year. You’ll find that you don’t have a choice: you must upgrade to the Plus plan.
The idea behind BigCommerce’s pricing structure is that as your store grows, the platform will grow with you. It’s a long-term view of growth, and effectively aligns your success with BigCommerce.
It’s in your best interests to upgrade if you hit your revenue cap. For example, if you’re on the Standard plan and you’re bringing in $50k of sales per year, chances are you need abandoned cart recovery – which is only available when you upgrade to the Plus plan.
Otherwise, you won’t be able to stand up against your competition, and may even start losing sales instead.
When you upgrade, you can unlock features such as abandoned cart recovery, loyalty programs, credit card storage options, product filtering, and more. These tools are designed to help boost your store and help your conversion rates.
And don’t worry – upgrades don’t happen out of the blue.
Dashboard notifications and emails are used to alert customers of any upgrades. You’ll have plenty of warning if your plan (and bills) are about to change.
Can You Downgrade Your BigCommerce Plan?
You might be worrying: what if my sales dip and I can no longer afford my BigCommerce plan? Do plan changes only work one way?
If your sales are dropping and the monthly fee is affecting your profit margins, don’t worry: you can still switch back to a cheaper BigCommerce plan.
We asked BigCommerce directly, and they explained to us that merchants are not automatically downgraded. If you want the cheaper plan, and you’re within the sales limit, you’ll still have to ask.
BigCommerce explained that “because a downgrade will result in the loss of features, we want the client to be the driving force for that action.”
Find out more
Not sure if BigCommerce is right for you? Check out our BigCommerce vs Shopify comparison to see which platform performed better in our research.
When you’re signing up with a new builder, it’s sensible to want to know about any extra or hidden costs that might crop up, either at the checkout or further down the line.
This is why we’ve put together a list of the main extra costs you might encounter when using BigCommerce.
#1. Domain Names
A domain name is like a store’s street sign. It tells visitors to your site who you are, and introduces what your website is about.
Buying a domain name from BigCommerce will cost you from $12.27 for one year. This is about the same as Shopify in terms of price (Shopify domain names start at $13), while Wix will give you a domain name free for a year if you sign up to a Premium plan (such as Wix eCommerce).
Find out more
- Check out our beginner’s guide What Is a Domain Name? for a full introduction to domains.
#2. Credit Card Rates
Whenever a shopper places an order on your store using a credit or debit card, you will have to pay a fee. This charge goes to the payment processor (a bank, for example). The charge is for helping you collect the money from your customer and transfer it into your account.
It’s a fee that all merchants have to pay. That’s how the world of ecommerce works.
BigCommerce processing fees for debit and credit cards start at 2.9% + $0.30 per order.
The better your BigCommerce pricing plan, the lower your credit card fees.
BigCommerce’s credit card fees are a little higher than Shopify’s, but merchants selling in modest volumes are unlikely to notice the difference.
A key thing to mention here is that, unlike a lot of ecommerce builders, BigCommerce doesn’t charge any transaction fees. This means that credit card rates are the only fee you need to worry about – simple!
This sets BigCommerce apart from its rivals – even Shopify charges a transaction fee unless you use its in-house payments system.
While BigCommerce has a small range of free themes for you to choose from, it’s possible you may want to pick a premium theme instead.
Premium themes range in price from $135 to $300 each. This is a one-time payment, and you can then use that theme for as long as you like!
Why choose a premium theme? Well, there’s a larger selection of styles to choose from – and because of this, it’s less likely that a lot of other stores will have picked the same design. Premium themes also come with more features built-in, giving you a more powerful store from day one.
Did you know that 94% of first impressions depend on your website’s design? And it only takes about 0.05 seconds for people to form that vital first impression, so be careful picking your store’s theme!
Find out more
Need help designing your online store? We’ve got you covered with our detailed guide on How to Design a Product Page
Looking for inspiration that doesn’t cost extra? Check out our gallery of Free Ecommerce Website Templates
One of the reasons BigCommerce is such a powerful ecommerce builder is that most of its tools and features are built-in. This sets the builder apart from its rival Shopify, which is pretty reliant on its app store.
However, BigCommerce does have an app store of its own, so if there’s a particular feature you want, you can go a-looking.
There’s a selection of free apps, as well as paid ones which vary in price. For example, BigCommerce’s top paid apps (including ShipStation and Google Shopping) range from $9 to $50 per month.
Many apps come with either a free trial or a free plan, so you can choose whether or not to pay for an upgraded service.
There are tons of apps to choose from, and it can be hard to choose! One feature that’s sometimes overlooked is a good contact form – consumers are most likely to trust a business that’s easy to contact, so look for apps that’ll help you build good customer relationships.
#5. BigCommerce Partners
If you want to give your store a boost and hire professionals to work with you on your store’s success, you can find a BigCommerce Partner to help you out.
BigCommerce has over 4,000 agency partners who specialize in everything from web design to marketing, so you can find your perfect solution. This is totally optional, and prices vary depending on the agency – you’ll need to contact them directly for a quote.
#6. BigCommerce Cancellation
We love the fact that BigCommerce offers a monthly plan – it’s flexible, affordable, and the perfect way to find out if BigCommerce is right for you beyond the 15-day free trial.
However, if you choose BigCommerce’s monthly plan and then decide it’s not for you, make sure you cancel two working days before your term ends. Otherwise, BigCommerce assumes you want to carry on using its builder and will continue charging you.
This is a common complaint we see from customers who didn’t realize this was the case, so don’t get caught by surprise. Don’t wait until the last minute to cancel – set yourself a reminder, and do it a couple of days before you need to just to be safe!
Along with a domain name, transaction fees are a common cost of using a website builder.
BigCommerce, however, does not charge any transaction fees.
You can get zero transaction fees with Shopify, but will need to be using Shopify Payments. With BigCommerce pricing, it’s zero transaction fees, no matter what.
This means you get to keep all your profits, which you can reinvest in marketing to grow your store even further.
Website builders usually charge transaction fees to cover the cost of processing sales.
However, BigCommerce is able to waive transaction fees because of its forced upgrade policy.
Rather than charging you a percentage for each sale, BigCommerce will simply get you on a pricier plan, and they’ll only do this if you’re generating a lot of sales. It’s a different way of levying money from your sales.
They’re still covering their costs, but via a different model.
Still, no transaction fees is an attractive option – especially if you sell in high volume. Make sure you factor in any savings when working out which BigCommerce plan to sign up to.
Ensure you have at least a rough idea of how many products you want to sell each month. It’s also worth working out the total value of those sales.
The best way to find out if BigCommerce is right for you is by jumping on its 15 day free trial.
Hopefully you now feel like an expert on BigCommerce’s pricing – and have a good idea of which plan is best for you.
If you’re still unsure, here’s a quick recap of each BigCommerce plan, and what each one is best for…
BigCommerce Pricing: Summary
- Standard plan: $29.95 per month, paid monthly or annually. Best for new or small online stores looking for all the basic features (and a few extras)!
- Plus plan: $78.95 per month, or $71.95 per month when paid annually. Best for growing stores that want to boost conversions and improve their marketing.
- Pro plan: $299.95 per month, or $269.96 per month when paid annually. Best for large online stores needing scalable features to support their continued growth.
- Enterprise plan: custom pricing. Best for fully established stores needing an extra level of sophistication in their features and support.
The Standard plan is the one we recommend for most new sellers. However, our favorite is the Plus plan, because it comes with abandoned cart recovery – a must for any serious online store!
The Pro plan is a great choice for larger stores searching for new ways to keep scaling up their business, while the Enterprise plan is reserved for big sellers with big budgets and big teams to manage.
When choosing BigCommerce, there are a few extra costs to bear in mind – domain names, themes, and credit card rates are the main three to factor into your budget.
It’s always best to try before you buy, so we highly recommend jumping on BigCommerce’s 15-day free trial. If you’ve already made the most of the trial, snap up your perfect plan to get started for real!
In this review, we’ve covered the key aspects of BigCommerce’s pricing.
You might still have questions about BigCommerce’s cost. Let’s run through some BigCommerce pricing FAQs that we haven’t answered already.
If there are any questions we haven’t covered in this review, make sure to post them in the comments section at the bottom!
Yes! You don’t need to hit the sales threshold to upgrade to a more advanced BigCommerce pricing plan.
BigCommerce bases their sales figure on a mix of product sales, taxes, and shipping. Transactions through marketing channels like Facebook count as sales/orders.
BigCommerce places individual stores on the plan that’s most appropriate for their sales volume.
So that BigCommerce’s pricing eliminates seasonal spikes. This makes your pricing plan more predictable.
Yes. We asked BigCommerce, and as long as you cancel at least five days before your billing date, you won’t be charged again – unless you have a contract with BigCommerce that states otherwise. However, this is only likely to happen if you’re on an Enterprise plan.
BigCommerce converts sales into dollars using exchange rates in place at the time of order. If this applies to you, we recommend you contact BigCommerce and check what these rates are.
Head to your BigCommerce Control Panel and select ‘Billing’ > ‘Purchase History’.