How To Use Wix’s AI Logo Maker

You can find Wix’s Logo Maker on the main website, whether you have an account with Wix or not. However, you’ll be asked to log in either way before you can start using the tool.

To begin, click “Get My Logo” to be presented with two options:

• Create a logo yourself
• Hire a professional designer

You’ll want to choose the first option to make use of the AI-powered Logo Maker. Then, click “Start Chat” to begin the process of building your logo.

If you choose to build your logo with the AI chatbot, Wix will ask you a few questions about what you want from your logo design. When testing Wix’s AI Logo Maker, I was asked:

• What name do you want in your logo?
• Can you describe what your business does?
• Would you like your logo to reflect a certain mood? If yes, please choose one below or feel free to write your own: Calm & Minimal, Bold & Sophisticated, Warm & Grounded, Energetic & Vibrant, Playful & Uplifting.
• Is there a specific symbol or visual element you’d like in your logo?
• Would you like to include a tagline in your logo? If so, what would you like it to be?

During my conversation with the AI chatbot, which operates in much the same way as Wix’s AI website builder, the logo maker generated a brief to the right-hand side of the screen. This essentially compiled my answers and pulled out key focuses for the logo design.

The brief identified my business type (ice cream shop) and target audience (ice cream lovers, families with children, and nostalgia enthusiasts, as well as NYC locals, relating to the location I shared).

After the quick questioning, Wix told me my logos were ready to be viewed and customized. To proceed, I clicked “View Logos”.

After completing my brief, I was taken to a new page which featured 130 logo designs to choose from. This is just one of the reasons why the AI Logo Maker is a great AI tool for content creation.

Here, I could pick a single design to customize, while also having the power to edit the name, tagline and suggested colors.

Based on my brief for a fake ice cream store, Wix’s AI Logo Maker had used pink and pastel colors, but the variety of logo designs were impressive. Some featured ice cream-related images, while others played around with font type. I could also choose from a large library of icons to add to my logo design.

To the right of the custom logo designs, Wix’s AI Logo Maker places the design in situational environments to help you envision it in real life. For example, I could see my logo design on a website, business cards, social media profiles and merchandise.

Once I selected the design I was most happy with, I clicked “Customize Your Logo” to finish editing.

After choosing your design, you’ll be taken to the editor. The editor for Wix’s AI Logo Maker is very intuitive to use and provides endless customization options, including:

• Templates
• Palette
• Text
• Symbols
• Shapes
• Images
• Background

For my logo, I changed up the font type, played around with the color palette (I chose “Bubblegum Pop”), and moved the image to a different spot for a more seamless look. You can’t edit text directly on the screen, so most editing work is done in the sidebar. That said, you can drag and drop elements around.

I really loved that any symbol or shape I added to my logo would instantly readjust to match the current color palette and style. This made designing my logo so much easier, since I didn’t need to make these manual changes. And, any changes you make save automatically.

Like before, there’s also an option to preview your logo as you go.

Once you’re ready for the next step, click “Next”, which appears as a blue button in the top right corner.

Once you’ve finished designing your logo with Wix’s AI Logo Maker, Wix will suggest additional tools to help you grow your brand’s visibility. You can set up a branded website, styled around your logo design and supported by Wix’s AI website builder, or create branded social media profiles with Hopp by Wix (a link-in-bio tool).

Alternatively, if you’re not sure where you want to place your logo just yet, you can click “I just need a logo” in the top right. You’ll be shown various logo plans, or you can download a free sample below the pricing. However, the premium packages will give you full commercial usage rights and different logo formats.

Your logo can be used in a variety of locations, such as your website, online store, social media profiles, in-person print (e.g. posters) and more.

Yes, Wix’s AI Logo Maker is free to use. You can customize your logos, download a free low-resolution sample and connect your branding with your Wix site.

However, if you want full access and rights to your logo, and additional formats and file types, you should upgrade to one of the three logo-only premium plans:

• Basic: $49 (one-time payment)
• Advanced: $99 (one-time payment)
• Brand Plus: $108 (paid yearly)

Alternatively, you can buy a package for the logo and a website:

• Value: $11 per month (paid yearly)
• Unlimited: $16 per month (paid yearly)
• Business: $24 per month (paid yearly)

These three plans will give you access to Wix’s main website builder plans. The Value and Unlimited plan include features from the Wix Light plan (typically $17 per month), and the Business plan includes features from the Wix Core plan (typically $29 per month). Wix’s pricing for its website builder ranges from $17 to $159 per month (billed annually).

If you’re thinking about using an AI logo generator, Wix’s AI Logo Maker is one of the best to help you create a professional logo from scratch.

Not only are the chatbot and editor easy to use, but it’s completely free to design a logo and provides plenty of design options. I found I could design a logo in roughly 10 minutes thanks to the AI support, but users with more experience can choose to build without the chatbot holding their hand.

While its free option isn’t the best quality, you can pay a one-time fee or bundle your logo with a Wix website to access a high-resolution version of your logo to use across platforms, making it a versatile Wix AI tool for small businesses.