A restaurant without a website is a recipe for disaster: if you’re not online, customers won’t dine. Are we exaggerating? Maybe – although a recent survey found that 80% of people search the internet before deciding where to eat.
And, while 70% of smartphone users check out dining menus on their devices, only 5% of independent eateries own a mobile site. As a restaurant owner, it’s time to get ahead of the game – and get one over on your competitors.
However, at Website Builder Expert, we understand that running a restaurant costs time, money, and creative energy. So when and how can you build a website that’s perfect for you?
That’s where website builders come in. They’re hassle-free, and sometimes even cost-free.
The best restaurant website builders are like the establishments themselves: attractive outfront, but streamlined in the backend. Pick the right builder, and you’ll be cooking up a stunning website in no time.
Ok, sure. There are many website builders to choose from. But don’t worry: we’ve carried out some tasty research and found the six best for you.
The best restaurant website builders are:
- Flavor Plate
- Let’s Eat!
We’ll go through these in more detail below, but here’s a snapshot of the top three for those of you in a rush:
Rated our best all-round website builder (see our comparison table), Wix offers over 50 foodie templates. With such flexibility, it’s suitable for any type of restaurant. And with more than 100 million users, it’s a popular choice.
So, how simple is Wix? Well, during our testing, one user said: “It’s really easy to use, even for those without the design skills.” It really is for everyone.
And why Wix for your restaurant? Attracting customers is key, and that’s where the responsive templates and customizable menus really shine. Compatible with any device, Wix Restaurant Menus can be added easily, whenever you want.
Bookings are a breeze with Wix Reservations. A simple and customizable feature, you can accept online bookings (100% commission free!) and share your menu seamlessly through social media integration. Wix has it all.
If you can’t decide on a template, then Wix can also create one for you using Artificial Intelligence. Simply fill in a few details about your business and Wix will create a bespoke website template, just for you!
It’s worth highlighting Wix’s favorable pricing plan. Ranging from just $4.50 to $25 per month for its premium plans, website building with Wix is fast and affordable. While you can run Wix for free, the paid plans really open up your opportunities.
- Easy to use
- Excellent drag and drop feature
- Hundreds of templates
- Can’t switch templates
- Potentially overwhelming choice of designs
Best for: Any restaurant
With GoDaddy, you always go big. Firstly, they’re the world’s largest domain registrar. They also boast the fastest way to get your site live with GoCentral ADI (Artificial Design Intelligence), so launching your restaurant website really feels like 1, 2, 3, go -ideal for busy chefs.
GoDaddy has a range of tantalizing templates (suitable for all devices) with a bunch of handy features. These include customizable menus, online orders through ChowNow, and reservations with OpenTable integration.
As a restaurant owner, your food is what keeps customers coming. GoDaddy lets you easily add high-quality images of your culinary creations to each template, forming a true feast for the eyes.
Pricing plans range from just $5.99 – $19.99, but GoDaddy offer a 1 month free trial if you want to try before you buy. Any problems? Their award-winning, 24/7 customer service team will be happy to help.
- GoCentral ADI
- Award-winning customer service
- No free plan
- No blank canvas templates
Best for: Time restricted restaurateurs
Another all-round website builder, Weebly is a popular choice for small businesses. It serves up a number of tasty restaurant apps, and is extremely easy to use.
Unlike Wix, you can change your templates and create unique content whenever you need. This makes Weebly perfect for perfectionists. We know restaurateurs may fall into this bracket!
Created by GloriaFood, the free Restaurant System add-on provides stunning, customizable menus, unlimited online orders, and simple table reservations.
Hungry for more? Wander through the online marketplace for some creative apps (there are more than 200). These include plenty of restaurant-themed features, and while most are free, some do come at a small cost.
Weebly offers a free plan, but we recommend the premium plans for businesses. And starting from just $8 – $38, you can’t go wrong. Why spend a little more? The credit card payments, sales optimized websites, and advanced marketing tools on offer will do one thing: generate more revenue for you.
- Wide choice of apps
- User-friendly interface
- Flexible template editing
- Premium Plans can become costly
- Poor choice of free images
Best for: Small businesses
Are you creative with both web templates and dining plates? Then Squarespace is for you. The best web builder for design, it boasts over 70 unique, customizable templates. It caters for any restaurant, from budget burger joints to upmarket Moroccan.
So why pick Squarespace? Firstly, your customers will love the clear menus. And, like the other all-round website builders, it offers ChowNow and OpenTable integrations.
This means online ordering and table reservations couldn’t be easier. We also love the email marketing features, event calendars, and overall ecommerce functionality.
One of our testing participants even said: “It effectively puts a lot together for you in one go, which I think was great and looks incredible.”
Yes, it requires a bit more creative effort than Wix or Weebly, but the results are stunning. The block-by-block editor section is really straightforward to use. The prices are reasonable, too: starting from $12 – $40, it doesn’t cost the earth to run a world-class website.
Even better, you can dip your toe in with the handy 14 day free trial!
- Visually stunning designs
- Fantastic editing features
- Tricky to navigate the editor
- No free plan
Best for: Design-oriented users
Served purely for restaurants, Flavor Plate is for those who love food, but not tech. Simplicity is the not-so-secret ingredient. Creating structured menus, selling gift cards, and linking third party add-ons (eg OpenTable for reservations) are easy as pie.
On the move? All Flavor (tem)Plate editors are mobile optimized, so you can get creative while on the go. More than one restaurant? Simply choose a multiple locations template. They even synchronize the menus with your social media automatically.
Overall, Flavor Plate fits in nicely with a hectic schedule. All you need to add is your content, and they do the rest! (Within 3-5 working days). The prices are flexible, too. Start with a 14 day free trial, then pick either a $15 or $35 monthly subscription.
- Minimal effort required
- Multiple locations feature
- Less creative control
- No Free Plan
Best for: Tech beginners
Also designed for restaurant websites, Let’s Eat! lets you focus on your food. They take care of hosting and web page design, while you choose from over 40 sumptuous templates. Then you add your logo and some helpful apps.
However, Let’s Eat! provides purely powerful websites, and that’s it. Everything else is outsourced through their Marketplace. You’ll need to browse for online orders, coupon generators, menu designs and social media integration.
With such minimal overheads, Let’s Eat! can afford some agreeable price plans. It’s either $10 a month or $99 per year. It’s that simple.
- Affordable subscriptions
- Wide range of add-ons
- Requires app purchases
- No free plan
- Minimal creative control
Best for: Time and cost conscious
Of course, there are other platforms to choose from. Site 123 is one of the easiest website builders to use, and offers excellent customer support. Another good option is UKIT, who build the site completely for you. It’s simple, with no mental strains.
However, they didn’t make our top six because they offer too simple designs. While they are simple to use, the range of settings is basic. Our list includes far more complex website builders which are just as easy to use!
So, what are the ingredients for a delicious-looking (and successful) website? Well, it all comes down to the customer. Your should entice them with:
- A clear menu
- Mouth watering images
- Table reservations
- Online orders (if applicable).
Integrating social media is also important. Forbes recently found customers are 71% more likely to recommend your place if you respond quickly on Facebook or Twitter.
Search engines are your best friends, too. Utilizing SEO (Search Engine Optimization) brings hungry eyes to your website. And, hopefully, money to your cash register.
How? It’s simple: just think what your customers are searching for, then add it to your site. The most important details to include are: where and what you are.
Are you a family-friendly pizzeria? Or a Michelin-starred Japanese joint? Also, don’t forget to add your location. You need to be found to be loved. Essentially, if Google finds you, customers will too.
All of the websites on our list are good for SEO and templates, so whatever your choice, you’ll be onto a winner!
We’ve served up six of the best restaurant website builders, so let’s recap why we chose them…
|Website Builder||Who’s it for?||Description|
|Wix||Best for any restaurant||Wix wins in terms of simplicity. The industry leading drag and drop feature lets you spice up your website, however you like. It also offers a totally free plan.|
|Squarespace||Best for design||Squarespace provides the most professional results. With more complex editing features, websites done well with this builder are visually stunning.|
|Weebly||Best for small businesses||Weebly is great for small businesses. Plus, you can change templates whenever you like, and choose an app to suit any restaurant requirement.|
|GoDaddy||Best for time restricted users||GoDaddy provides instant, quality websites through its ADI. The templates are customizable, while their customer service teams are world class.|
|Flavor Plate||Best for tech beginners||Flavor Plate is for the non-tech savvy. It saves time and mental energy with an automatic web page generator. Their multiple location feature is a highlight.|
|Let’s Eat!||Best for time and cost conscious||Let’s Eat! is simple and affordable. With a generous 40+ restaurant templates to choose from, you can personalize each one with apps – and lots of them.|
And there you have it – our menu of the best restaurant website builders. While they all have their strengths, we recommend an all-round website creator, such as Wix. They are more flexible and power millions of pages worldwide for one reason: they work.
With greater control comes greater care. Like your food, your restaurant website is your creation. Restaurant-specific builders may save time and brain power, but they just don’t have the resources, customer support and editing features to compete with the all-rounders.
Finally, why are websites so important? They not only make you visible, but allow for lucrative online orders. Put the same amount of love into your website as you do your dishes, and you’ll have a certain recipe for success.