Hostinger vs Wix vs Squarespace: Comparing the Best Website Builders

Choosing between three builders can be difficult, so you can compare key details in this table before you dive into our summaries:

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Best All-in-One	Best for Beginners	Best Budget Builder
Wix	Squarespace	Hostinger
Overall Rating 4.8	Overall Rating 4.5	Overall Rating 4.2
Today's best price $17 $15.30 with code “TAKE10”	Today's best price $16 $14.40 with code “WBE10”	Today's best price 85% off in the New Year Sale: $12.99 $1.99/month + 3 months for free
Free plan or free trial Free plan	Free plan or free trial 14-day free trial	Free plan or free trial 7-day free trial
AI website builder	AI website builder	AI website builder
Recommended for Businesses promoting their online presence	Recommended for Creatives, portfolios and service-based businesses	Recommended for Freelancers and budget-conscious users
Start Free Trial	Start Free Trial	Try Hostinger
See our Wix Review	See our Squarespace Review	See our Hostinger Review

Which Is the Best for Ecommerce?

Of the three, Wix is the best ecommerce website builder, thanks to its robust suite of built-in sales tools, such as multichannel selling and an easy-to-manage product backend.

While Wix provides a scalable all-in-one solution for growing small businesses, Squarespace and Hostinger both offer ecommerce functionality as well. Squarespace is better suited for creatives and service-based industries with its Acuity Scheduling tool and stunning designs. Hostinger’s ecommerce plan limits you to 1,000 products, but it’s the most affordable choice for new entrepreneurs.

Which Builder Has the Best AI Tools?

Hostinger, Wix, and Squarespace have all adopted AI into their ecosystems to varying degrees, but Wix has the best AI tools overall, from its Business Launcher tool to an AI Logo Maker.

As a standard feature, each builder provides an AI website builder which generates a custom template for you based on your business needs. Squarespace’s Blueprint AI builder is my personal favorite of the bunch, since it guides you through the design journey in a collaborative approach, whereas Wix and Hostinger take your prompts and responses to design the template for you.

That said, Wix’s AI chatbot lets you use conversational, natural language to describe your website, which is really useful for beginners. All three builders also offer AI-powered assistants (Wix Astro, Squarespace’s Beacon AI, and Kodee for Hostinger) to support businesses with queries, design options, and long-term management of their websites.

Which builder should you pick?

Personally, I find Squarespace’s website builder the most enjoyable to use, but you can’t ignore the capabilities of Wix. It does it all, without becoming too complex for beginners. While Hostinger is cheap and also easy to build with, you have to factor in the long-term costs of renewal fees and paying for third-party integrations to supplement the limited built-in tools.

For that reason, Wix is my go-to recommendation for most people and businesses. No matter what you want to build, whether it’s a portfolio or an online store, Wix can support you. Plus, it can continue to grow with you as you gain more traffic and visitors.

Emma Ryan Lead Writer

Editor's Choice

Wix

Best all-in-one builder

Outstanding

4.8

out of 5

• Quality website features
• 2,000 free templates
• Caters to all industries

Free plan available

Paid Plans: $17 - $159 / month

Pros

• Easy drag-and-drop editor
• Personalized SEO advice
• 24/7 help and support

Cons

• Can't switch template once live
• A lot to learn for beginners
• Slow loading times

Wix Review

Use code TAKE10 for 10% off

Try Free Plan

Wix remains our top-rated website builder for another year, outperforming Hostinger and Squarespace thanks to its impressive built-in features, drag-and-drop editor, and affordable pricing.

Based on our testing, Wix’s comprehensive features make it the best all-in-one solution, suitable for diverse industries, whether you’re setting up a blog or a full online store. Plus, core functionality like SEO, marketing, and analytics tools is built directly into the dashboard, saving you the hassle of installing and paying for third-party plugins.

How Much Does Wix Cost?

• Wix has a free plan, but it comes with ads and limited features
• Wix’s four premium plans range from $17 to $159 per month (billed annually)
• You need to upgrade to the $29 per month Core plan to sell online

Squarespace

Best for beginners

Excellent

4.5

out of 5

• Ideal for creatives
• Great booking tool
• Easiest builder to use

Free trial available

Paid Plans: $16 - $99 / month

Pros

• High-quality templates and designs
• Intuitive editor
• Blueprint AI builder

Cons

• No autosave in editor
• Limited third-party apps
• No phone support

Squarespace Review

Use code WBE10 for 10% off

Start Trial Now

I’ve spent over three years testing website builders myself, and Squarespace is by far the easiest to use. Time and again, I find Squarespace’s guided editor, stunning designs, and structured user experience to be the most beginner-friendly option available.

While Hostinger and Wix are also easy to use, Squarespace keeps things very beginner-friendly. Squarespace’s AI website builder, Blueprint AI Builder, guides you through the setup journey, and the grid framework in the editor helps you keep your pages clean and professional-looking.

How Much Does Squarespace Cost?

• Squarespace’s pricing ranges from $16 to $99 per month (billed annually)
• Squarespace has a 14-day free trial, but no free plan
• You can sell online with any Squarespace plan
• Acuity Scheduling costs extra (from $16 per month)

Hostinger

Best budget builder

Very Good

4.2

out of 5

• Great for simple sites
• Suite of AI tools
• Drag-and-drop editor

Free trial available

Paid Plans: $1.99 - $19.99 / month

Pros

• Fastest site speed
• Affordable ecommerce plan
• Hostinger Reach for email marketing

Cons

• Limited room to grow
• No app market
• Renewal fees are steep

Hostinger Review

Use code WBE to get 10% off

Start Trial Now

Hostinger is the cheapest website builder of the three. Its two plans cost just a few dollars per month, whereas Squarespace’s and Wix’s plans start at $16 and $17, respectively.

Hostinger’s cheap introductory fees and user-friendly AI tools make it a great starter builder, but I recommend upgrading to another platform once you need advanced tools. For example, online stores with Hostinger can only sell up to 1,000 products.

How Much Does Hostinger Cost?

• Hostinger has two premium plans, with no free plan
• Hostinger’s pricing ranges from $1.99 to $2.99 per month (for a 48-month term)
• You can get up to three months for free with a longer subscription
• You need the $2.99 Business Website Builder plan to sell products

For the budget-conscious, we’ve compared each builder’s cheapest premium plan in the table below, so you can easily see the best deal:

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Plan Name Light	Plan Name Basic	Plan Name Premium Website Builder
Price with our discount code $15.30 with code TAKE10	Price with our discount code $14.40 with code WBE10	Price with our discount code $2.69 with code WBE
Monthly price (paid annually) $17	Monthly price (paid annually) $16	Monthly price (paid annually) $3.99
Monthly price (paid monthly) $24	Monthly price (paid monthly) $21	Monthly price (paid monthly) $11.99
Ecommerce	Ecommerce	Ecommerce
See Light Plan	Try Basic Plan	Try Premium Plan

Remember that Wix also has a free forever plan, while the other two builders only offer brief free trials. Squarespace has a 14-day free trial, and Hostinger has a seven-day free trial.

Our dedicated in-house research team spent over 300 hours testing, evaluating, and building websites with Hostinger, Wix, and Squarespace. Our rigorous research process puts these builders through their paces by looking at six core categories, covering 207 areas of investigation. I also carry out hands-on testing regularly to ensure my reviews are up-to-date and helpful.

You can’t go wrong by picking Hostinger, Wix, or Squarespace – all three website builders offer AI support, affordable plans, and built-in features to help you grow and manage your site.

Of course, it depends on what you prioritize the most. If you don’t want to break the bank and only need to build a simple site, choose Hostinger. For an easy building experience, Squarespace is your best bet. And, for anything else really, Wix will have you covered.