Squarespace Pricing 2025: Is Squarespace Good Value for Money?

Squarespace has four premium plans to choose between: Basic, Core, Plus, and Advanced. Pricing has increased this year, now ranging from $16 to $99 per month (billed annually).

See the table below for a quick overview of each plan:

You can save up to 28% by paying annually instead of every month, or you could save 10% on your Squarespace plan by using our exclusive code “WBE10” at checkout.

If you’re not ready to sign up for a premium plan just yet, Squarespace offers a 14-day free trial so you can get familiar with the platform and its settings before spending a cent. No card details are necessary at this stage. Unlike Wix, Squarespace doesn’t have a free plan, so the trial period is the only chance you get to explore the platform.

Squarespace the easiest website builder I’ve tested, thanks to its intuitive interface and drag-and-drop editor, but it isn’t the most cost-effective option for businesses, especially with its recent price increase. Squarespace has a lot of great features, but prices do increase quite steeply as you upgrade, and you’ll need to pay extra for select tools.

Other top platforms, including Wix and Hostinger, are much better value for money. For example, Wix offers a free plan, in addition to a range of premium plans (with high-quality website features included). And, Hostinger provides a good range of tools at a very affordable price point.

Watch our video to see if Squarespace seems like a good fit for your business:

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Squarespace’s Basic plan is the cheapest option available, and you can sell online with the Basic plan – this is more affordable than Wix’s first ecommerce plan which costs $29 per month.

As the entry plan into Squarespace’s website builder, you’ll unlock the majority of the platform’s features:

• Blueprint AI (Squarespace’s AI website builder)
• Free custom domain, for your first year
• Squarespace ecommerce features
• 2% transaction fee for physical products and services
• 2.9% + $0.30 credit card processing rate
• SEO tools, including an SEO checklist
• Unlimited bandwidth and storage space
• Up to 30 minutes of video storage
• 24/7 support
• Drag-and-drop editor
• 2 contributors
• Basic website metrics
• Free SSL certificates
• Squarespace’s AI tools
• Squarespace Extensions (to install third-party apps)
• Custom print-on-demand merch
• Audience management tools

Who Do I Recommend the Basic Plan For?

If you’re simply looking to showcase work and share information, the Basic plan is the right choice. All of these features create a great starting point for anyone looking to get online or build a website. And, while you can sell products with the Basic plan, you’ll get better ecommerce functionality on the Core plan or above. For this reason, I recommend the Basic plan for simple sites, digital portfolios, and creatives that don’t need all the added features on the more expensive plans.

The Core plan, which costs $23 per month (billed annually), is Squarespace’s recommended plan, according to the builder. It’s only a slightly step up in price from the Basic plan, but it delivers plenty of additional features, including:

• 0% transaction fees
• 2.9% + $0.30 credit card processing rate
• Advanced sales analytics
• Unlimited contributors
• Add promotional pop-ups and banners
• Offer unique discounts (previously only available on the most expensive plan)
• Branded Google email address
• Google Shopping integration
• Five hours of video storage
• Advanced shipping tools, including shipping labels

Who Do I Recommend the Core Plan For?

I recommend the Core plan for small businesses since you’ll get access to all of Squarespace’s features for just $23 per month, and you won’t be charged transaction fees with any online orders. The more expensive plans, Plus and Advanced, only reduce processing fees, so you probably won’t need to upgrade beyond this point.

The Plus plan costs just $39 per month (billed annually), providing additional support for growing businesses. With the Plus plan, you’ll unlock everything from the Basic and Core plan, as well as:

• 50 hours of video storage
• 0% transaction fees
• 2.7% + $0.30 credit card processing rate

Who Do I Recommend the Plus Plan For?

The Plus plan is great if you run a growing small business, but you won’t really get any new features for your money, besides reduced processing fees. Most online stores will be content with Squarespace’s Core plan, since this provides everything you need. But, the Plus plan’s cheaper card processing rate will help you save money as your sales continue to increase. That said, if you’re happy to pay nearly $40 for your subscription, I’d recommend one of our top-rated ecommerce builders, like Shopify or Wix, to support your business instead.

Like the Plus plan, the only added benefit of Squarespace’s most expensive plan is reduced payment processing fees. Pricing on the Advanced plan starts from $99 per month, having recently increased from $52 per month.

You’ll have access to all of the features on the Basic, Core, and Plus plan, as well as a few extras:

• Unlimited video storage
• 0% transaction fees
• 2.5% + $0.30 credit card processing rate

Who Do I Recommend the Advanced Plan For?

The Advanced plan is ideal if your online store is growing rapidly or looking to expand in the future – but there’s nowhere up from here. It helps you take your store to the next level thanks to the reduced card processing fees, but other website builders, like Shopify, offer greater scalability to help your business succeed in the long run. With Squarespace, you pretty much hit a ceiling after the Core plan, since this is when you unlock all of Squarespace’s advanced features.

With Squarespace, you’ll get a free custom domain name for one year (if you choose an annual plan), but it’ll cost around $20 per year once it’s time to renew. In comparison, you’ll need to pay for a custom domain name immediately with a builder like Shopify, which can cost an extra $15 per year.

Besides the custom domain name, there are no other hidden fees with Squarespace, just optional extras. There are plenty of add-ons available with Squarespace that you can integrate into your website builder, such as:

• Acuity Scheduling – use this if you’re looking to offer bookable services to customers (pricing starts from $16 per month, billed annually)
• Squarespace Email Campaigns – use this to engage with your target audience and customize emails, newsletters, and more (pricing starts from $7 per month, billed annually)
• Squarespace Members Area – use this to help monetize your content and build a community online (pricing starts from $9 per month, billed annually)
• Digital Products Add On – use this to sell digital products like courses, lower transaction fees, and increase your site’s video storage capacity (pricing starts from $9 per month, billed annually)

Setting up a website or establishing an online business can quickly make a dent in the budget, but there are ways to keep the costs low with Squarespace:

• Select an annual plan instead of paying monthly – save up to 28% if you pay for the year
• Choose the right plan for your needs – the Core plan ($23 per month) is my top choice for online stores
• Limit your extra features – make sure you’re only paying for what your website or business needs

I also recommend checking out our guide to Squarespace’s promo codes for all the latest deals and offers. And, remember, you can get 10% off your Squarespace plan with our exclusive code “WBE10”.

How do we determine if Squarespace is good value for money or not? Our in-house research team has clocked over 300 hours of data collection and testing to help us bring you accurate and up-to-date recommendations.

Our research process reviews six core research categories, covering user experience, website features, and more.

However, when we’re writing about how much a builder costs, we focus solely on our pricing category. This looks at:

✅ Whether a website builder offers a free trial or plan
✅ The quality of features for the price you pay
✅ The average costs of plans
✅ How much you have to pay for standard features, such as SEO and unlimited storage

Squarespace remains one of the best website builders we’ve tested, offering four premium plans and a 14-day free trial. It’s the easiest website builder to use, offering beginners and designers an intuitive editor, stylish templates, and great booking tools. To recap, pricing ranges from $16 to $99 per month (billed annually).

Ultimately, the plan you pick will depend on your business needs. All plans let you sell online, so it’ll come down to things like advanced tools, video storage, contributors, and transaction fees.

My thoughts on Squarespace's plans...

With its recent pricing changes, Squarespace now offers a very affordable entry point for businesses looking to sell online. But, for a slight jump up from the Basic plan, I recommend picking the Core plan above all other options. The Core plan gives you access to impressive sales tools, including ecommerce analytics and discounts, for a cheaper price than Wix or Shopify! And it removes transaction fees entirely. 

However, I’d call it quits after the Core plan. Squarespace’s Plus and Advanced plan don’t give you much bang for your buck (besides reduced card rates), so I’d recommend looking at alternative platforms if your business is growing rapidly. That said, most small businesses will have everything they need with Squarespace’s Core plan.

Emma Ryan Lead Writer