I’ve Compared Wix vs Weebly vs Squarespace in 2025: See My Final Verdict

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4.8

out of 5

4.5

out of 5

Wix, Squarespace, and Weebly have dominated the website builder industry for years, but one builder comes out on top in our 2025 round of in-house research: Wix. In our website builder comparisons, Wix has impressed us year after year thanks to its collection of amazing features, which are ideal for small businesses wanting to promote themselves online.

But, how do these website builders differ? What have they done to stay relevant? And, are they still as good as before? In this review, I’ll take a closer look at each builder’s key features and pricing, and share my recommendations after testing each one.

I’ve updated this article to reflect the findings of our 2025 round of research and hands-on testing. To help you make an informed choice, I’ve highlighted new website builder features, checked key details like pricing and the number of templates on offer, and reassessed my recommendations to make sure that they’re as helpful as possible.

Wix vs Weebly vs Squarespace: Quick Comparison

Wix, Weebly, and Squarespace have some key differences. I’ll go into more detail below, but if you’re after the essentials, take a look at our quick comparison table first:

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Wix

Squarespace

Weebly

Overall Rating
4.8
Overall Rating
4.5
Overall Rating
3.4
Starting from
Starting from
Starting from

$10

Free plan or free trial

Free plan

Free plan or free trial

14-day free trial

Free plan or free trial

Free plan

Number of templates

900+

Number of templates

180+

Number of templates

50+

Apps

800+

Apps

40

Apps

350+

Recommended for

Businesses promoting their online presence

Recommended for

Creatives, portfolios, and service-based businesses

Recommended for

Businesses selling for free

View Wix View Squarespace View Weebly
Wix is best for... Squarespace is best for... Weebly is best for...
Small businesses that need to promote their brand online. Wix comes with the best range of features, including ecommerce and marketing, to help businesses in many different industries succeed. Best for creatives and service businesses that want to attract more clients online. You can also use one of Squarespace's stylish designs to best represent your brand online and showcase what you have to offer. Selling for free. Weebly doesn't offer much in the way of features or creative freedom. But, its cheaper pricing and ability to sell for free makes it great for those on a budget – as long as you can handle the limitations.

How Much Does Each Builder Cost?

All three builders offer unique premium plans and pricing:

  1. Wix pricing: $17 to $159 per month (billed annually) – get 10% off with code TAKE10
  2. Squarespace pricing: $16 to $52 per month (billed annually) – get 10% off with code WBE10
  3. Weebly pricing: $10 to $26 per month (billed annually)

In our research, both Squarespace and Wix are good value for money, but for different reasons. With Squarespace, all of its plans give you an excellent range of website and design features, but most notably, there’s a moderate price increase between each plan. Plus, you can unlock ecommerce tools at a cheaper price point than Wix.

On the other hand, Wix is slightly more expensive than Squarespace, yet you get the widest range of features on each plan. Its starting plan, Light, costs only $17 per month and is ideal for personal sites or portfolios. But, you won’t unlock Wix’s full potential until you upgrade to the Core plan ($29/mo) which includes ecommerce tools.

Weebly’s premium plans are the cheapest and you can sell with its free plan. So, if you’re on a strict budget, Weebly could be the solution. That said, just because Weebly’s cheap doesn’t mean it’s good value for money. In fact, when compared to Wix and Squarespace, Weebly’s features and design options are very limited.

Four Wix website builder price plans
After looking at Wix’s pricing lined up, I could definitely see a steep rise in pricing on the later plans. Although, the quality of features included is impressive. Source: Website Builder Expert.

Can I Build a Website for Free?

Both Wix and Weebly have free plans. You’ll get to design, build, and publish a website without spending a dollar. However, in my experience, these free plans are fine for testing the platform, but not much else.

Free plans aren’t sustainable for long. They come with limitations, such as ads on your site, limited storage space, and no custom domain. I recommend upgrading to a premium plan as soon as possible to unlock additional features and remove ads. It should take you between two to three weeks before you decide whether a builder is suitable for you or not.

Out of the two builders, Wix has the superior free plan. It gives you more design flexibility with its drag-and-drop editor, while its dashboard is generally more responsive than Weebly’s.

Screenshot of a Wix website with an advert banner on the top.
This Wix banner appeared at the top of my test website on the free plan, which really clashed with my branding. Source: Website Builder Expert

Best for Small Business Promotion – Wix

wix logo
The Winner

Wix is the best website builder for small business promotion

Wix has the best range of features helping businesses promote themselves online – if you’re starting a small business and want the most comprehensive options and support, I recommend Wix. It may not be as cheap as Squarespace or Weebly, but its quality speaks for itself.

Wix is still the best-rated website builder in our 2025 research (and has been for the past 1o years). It’s also our number-one recommended choice for users wanting to start and promote a small business website. This is due to the unparalleled quality and choice of professional features Wix offers. Whatever your business, whatever your industry, Wix has the exact tools for you to succeed.

Editor's Choice

Wix

Best tools for business promotion

Outstanding

4.8

out of 5
  • Caters to all industries
  • For new businesses
  • For building novices
dollar icon svg

Free plan available

Paid Plans: $17 - $159 / month

Pros

  • icon yes svg Best website features
  • icon yes svg Easy drag-and-drop editor
  • icon yes svg 900+ template designs

Cons

  • icon no svg Can’t switch template once live
  • icon no svg Overwhelming choice of options
  • icon no svg Expensive upgrades when scaling
Wix Review

My Experience With Wix

The first thing you’re greeted with when starting up Wix is a conversation with its AI website builder. This chatbot is a great tool if you’re in a rush to get online. While you provide information about your dream site, Wix is generating your website with specific features based on your answers.

Wix's AI chatbot asking questions about my business to build a site profile
I loved the conversational approach of Wix’s AI website builder – it made building a website feel like a collaborative effort. Source: Website Builder Expert

🆕 Latest Wix AI updates

The AI website builder isn’t Wix’s only AI tool. Other useful tools you can access in 2025 include:
  • The AI Business Launcher that generates personalized business ideas for you
  • Wix Astro, an AI-powered assistant helping you perform various business tasks via chat

In my hands-on testing, the template Wix generated was very professional-looking and did the job. However, this method does take a lot of the agency away from you, but I had complete creative control once in the editor. So, be prepared to make some tweaks after using the AI builder if you want to make the template truly your own.

If you prefer, you can also pick from 900+ template options. These templates are separated into industries, and some of these templates are very specific – from Beer Fan Club to Electrical Motor Repair Shop. Wix seemingly has a template for everything (or at least, one close to what you want).

a selection of wix templates focusing on electronics
Wix has over 900 templates to choose from. I was really impressed by how different they all were, even if they were in the same industry. Source: Website Builder Expert

If the Wix template, generated or otherwise, doesn’t meet your particular aesthetic standards, then Wix’s editor is ready for you to start personalizing your site. From my own experience, Wix’s editor is one of the most in-depth I’ve seen, but still super easy to use. Simply drag and drop the features and sections you want and place them on your site.

These design elements and built-in features are the best in the industry, giving small businesses all the tools they could need to succeed. For example, Wix’s features include:

  • Contact forms for collecting leads
  • Wix Menu for restaurants
  • Wix Booking for creating appointments
  • Wix Events for selling and distributing tickets
  • Analytics to see how your visitors are interacting with your site.

All of these can be accessed from the Wix dashboard, which in recent years has transformed into an all-in-one business center, with everything you need right at your fingertips.

This also includes an impressive range of marketing and Wix SEO tools to help you promote your business online. From integrations with Google Analytics, Semrush, and Microsoft Clarity – and features like email marketing for creating campaigns and newsletters, get the name of your business out and in the heads of customers.

marketing analysis software from wix's dashboard
I was able to check my marketing analytics in the Wix Dashboard – as well as check SEO, Contacts, Payment Information, and Email campaigns. It really covers all a small business's needs. Source: Website Builder Expert

Can I Sell With Wix?

If you plan on selling products, Wix ecommerce has you covered there too. But I should mention that ecommerce tools are only available from the $29 per month Core plan – and even then, that’s just basic commerce functionality.

To get features like advanced shipping and automatic sales tax, you’ll need the $36 per month Business plan. This is quite an expense for a new business – and two-fold when compared to selling for free with Weebly.

Best for Creatives and Service-Based Businesses – Squarespace

squarespace logo
The Winner

Squarespace is best for creatives and services that want to attract customers online

Thanks to its Fluid Engine, Squarespace makes creating professionally designed websites a breeze. You can also use its Acuity Scheduling tool to set up bookings with clients, or choose from a range of professional templates that best reflect your brand’s creativity.

Squarespace is renowned for its impeccably-designed templates and super accessible editor – all powered by Squarespace’s Fluid Engine. If you’re looking for a platform to design the best-looking website and showcase your brand’s creativity to potential clients, Squarespace has your back.

Squarespace

Best for creatives and services

Excellent

4.5

out of 5
  • For creatives
  • For services
  • For visual sites
dollar icon svg

Free trial available

Paid Plans: $16 - $52 / month

Pros

  • icon yes svg Easiest website builder
  • icon yes svg Booking tools to offer services
  • icon yes svg Includes ecommerce functionality

Cons

  • icon no svg Grid structure limits creative freedom
  • icon no svg No autosave when editing
  • icon no svg No free plan
Squarespace Review

My Experience With Squarespace

What makes Squarespace so good for creatives is that it lets you try out and experiment with design without messing up the readability and UX of your website. This is all thanks to Squarespace’s Fluid Engine, its drag-and-drop editor that lets you place any element or section where you’d like, while also seamlessly integrating it into your site. Skip to 00:57 in the video below if you want to see Squarespace’s editor in action:

Squarespace is the easiest website builder I’ve used thanks to its intuitive editor. Plus, the revamped Blueprint AI (Squarespace’s guided AI website builder) made it easy for me to get online in minutes.

Selection of templates from Squarespace
When browsing through the template library, I found Squarespace’s designs striking and modern. Source: Website Builder Expert

Squarespace’s 180+ templates are a veritable gallery in and of itself. Each one is skillfully designed, and they even field professional artists to design templates, like with the Magnum Collection. While not as industry-focused as Wix, you should find enough inspiration in the designs – with plenty of white space and modern, image-heavy templates, you’re bound to find something you like no matter your business.

And, for artists and service-based businesses, Squarespace’s Acuity Scheduling is the platform’s built-in feature for organizing events and classes. Based on our 2025 research, this scheduling tool is currently the best on the market, since it allows clients to book sessions directly from your website.

However, it costs an additional $16 per month on top of the website builder, making it another tool to factor into the budget.

Squarespace Acuity scheduling dashboard
I could easily monitor appointments and adjust availability with Squarespace's Acuity Scheduling tool. Source: Website Builder Expert

Can I Sell With Squarespace?

With the Business plan ($23/mo), you can get fully integrated ecommerce on Squarespace. While its capabilities are not as strong as Wix’s, you can still run a small online store on just this plan, making it a decent starting point. If you need more advanced ecommerce tools, you’ll need to upgrade to the Commerce plans. And for artists, you can sell both physical and digital products, meaning you aren’t limited by your chosen medium.

Best for Selling for Free – Weebly

The Winner

Weebly lets you sell for free, but Wix and Squarespace don't

Weebly wins this award for allowing you to set up and sell for free unlike Wix and Squarespace. But, from my own experience, users may find Weebly’s free plan to be too limited for any long-term selling. Eventually, you may need to upgrade to a paid plan or swap to a more robust ecommerce platform, like Shopify.
  • Starting at: $10 per month
  • Read our full Weebly review for a closer look at the builder

I’m going to be honest – of the three website builders, Weebly is the worst. Ever since the payment processor Square bought Weebly in 2018, many of its developers have moved to Square’s new ecommerce platform Square Online, leaving Weebly behind with no updates since 2019.

While it continues to exist for now, there’s still a niche for Weebly – being able to sell for free is an attractive offer, and it’s one not many website builders can match.

Weebly

Sell for free

Above Average

3.4

out of 5
  • Sell on free plan
  • Build basic websites
  • Lack of new features
dollar icon svg

Free plan available

Paid Plans: $10 - $29 / month

Pros

  • icon yes svg Built-in SEO guides
  • icon yes svg Budget-friendly selling option
  • icon yes svg Simple building tools

Cons

  • icon no svg Small selection of outdated templates
  • icon no svg Very basic features won't support growth
  • icon no svg Rigid customization tools; very limiting
Read Review

🚨 What's Going On With Weebly? 🚨

Despite Weebly joining the Square ecosphere, there are currently no confirmed plans that Weebly will be discontinued in the near future. Weebly’s support page suggests that support will continue for the builder until at least July 2025, and that customers will be informed with ample time if Weebly is to be shut down. That said, Weebly users have already been invited to migrate over to Square Online instead. In my opinion, it sounds like Weebly is on its last legs, so this is something to consider when choosing your website builder.

My Experience with Weebly

Weebly doesn’t give off the best impression when booting up. It asked me whether I wanted a “business website” or a “personal website.” Clicking business redirected me to Square Online to use its ecommerce tools instead, which is confusing because you can make a business site with Weebly since not all business sites require ecommerce.

Minor trauma aside, once I was actually building a website with Weebly, it was time to choose a template. There are no AI tools like Wix to generate a personal template for you, which is disappointing as AI website builders have become almost industry-standard over the past year or so.

The templates to choose from didn’t soothe my disappointment either. Receiving no updates since 2019 has left Weebly’s templates looking outdated and bland by today’s standards. And with only 50 to choose from, I couldn’t get the same variety as Wix or the design quality of Squarespace.

a restaurant template on weebly
Once I chose my template, I could edit my website. I wasn't given much choice of features to add, just a limited menu. Source: Website Builder Expert

Much of Weebly could be described as stripped-back. The editor is very rigid and overly simple, meaning I was more or less stuck with my chosen template. Feature-wise, Weebly also doesn’t reach the level of Wix or Squarespace – it only has basic SEO, no built-in social media, and an email marketing feature that only lets you send two emails even if you’re on the free plan!

Can I Sell With Weebly?

The real reason to use Weebly over Wix or Squarespace is the fact you can sell unlimited items for free. Very few builders offer this feature, and it represents a significant cost reduction for users. In comparison, Wix and Squarespace offer ecommerce from $29 and $23 per month, respectively. Weebly certainly has enough features to run a website, and combined with free ecommerce, you can make a profit with fewer overhead costs – a compelling offer.

an add product page for weebly
I could create a small store and sell for free on Weebly. However, the ecommerce tools were basic compared to Wix or Squarespace. Source: Website Builder Expert

However, like Wix’s, Weebly’s free plan has limitations. You have a storage limit (500MB), Square Online ads on your site, and you can’t connect a custom domain. Weebly’s ecommerce is also limited, with no shipping, no digital goods, and quite shockingly, no ability to accept PayPal payments until you upgrade to the $29 per month Performance plan.

How We Test Website Builders

When writing up Wix vs Weebly vs Squarespace, I referred to our 2025 round of in-house website builder research. Spanning over 300 hours of data collection and covering 207 areas of investigation, this data-backed research is reflected in this article.

All of the website builders we’ve tested were assessed according to six key criteria. This criteria was weighted based on their importance to business owners, and are as follows:

  1. Website functionality – 30%
  2. Design features – 25%
  3. User Experience – 15%
  4. Pricing – 15%
  5. Help and support – 10%
  6. Reputation – 5%

On top of the research process, I had the chance to test out each website builder myself, too. So, in this article, you’ll find references to my own first-hand experiences with each builder.

Wix vs Weebly vs Squarespace: Which Is the Winner?

In this guide, I’ve looked at Wix, Weebly, and Squarespace in close detail, and through our data-led research, we’ve determined that Wix is the best website builder overall in 2025. It’s super easy to use, very customizable, and gives you everything you need to promote your small business online.

Squarespace also had its fair share of victories – it offers stylish and unmatched design options, making it ideal for creatives trying to make a living online. Meanwhile, its top-notch Acuity Scheduling feature also makes it a top choice for service-based businesses.

Unfortunately for Weebly, it’s difficult to compete with the likes of Wix and Squarespace since they’re such powerful platforms. However, if you’re only after the basics and want to be able to sell for free, then it could be a good fit for you.

Even so, Wix is still our go-to-builder, and I recommend it as the best option for the trio. And, luckily for you, Wix’s free plan means that you can try it out risk-free!

🤔 Need a little bit more help choosing a builder? Try our quiz below:

What type of website do you want to create?

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Written by:
Headshot of Emma Ryan
Emma is Lead Writer at Website Builder Expert, having first joined the team in 2022. She manages the website's topical content strategy to help website owners navigate the highs and lows of being online. Emma also specializes in following the development of leading website builders Wix, Squarespace, and Shopify, through hands-on testing and research. Her work and expertise have been featured in Startups.co.uk, Digiday, TechRound, Industry Today, and Digital Information World.
Researched by:
natasha_willett
I love to understand human behavior and the cognitive biases that drive us to do what we do. For over nine years I have worked as a mixed method researcher – research using a mix of numerical data and personal experiences – across a range of sectors, from insurance and policy development to finally arriving at Website Builder Expert five years ago. Fascinated by consumer decision-making, I meticulously built our leading ranking methodology to explore where providers like Wix sit within a competitive industry and what value they truly bring to our audience.
As a member of the Market Research Society, I’m an advocate for high ethical, commercial, and methodological best practices. All of this combines to give you the most ethical recommendations based on real data.

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